Why I Choose to Work at Academic Innovation

It is exhilarating to be part of a dynamic and elevated team at one of the leading public institutions in the world. The Center for Academic Innovation is shaping and redefining education through a multitude of learning experiences. Being able to share these cutting edge experiences with a worldwide audience through my position, is one of the many reasons I chose to work here. It is so exciting to promote the extraordinary work my talented colleagues create for life-long learners every day.

Current Roles/Previous Experience

As the Digital Media Coordinator, Samantha is responsible for maintaining a strong branded voice through the Academic Innovation and Michigan Online digital media platforms. She is also responsible for the management, creation, and execution of an on-brand social media strategy, as well as the technical support for digital media at the Center’s many events.

Prior to joining U-M, Samantha worked as a Communications and Marketing Specialist at Auburn University where she implemented a successful digital media marketing strategy for the largest department on campus. While at AU, she gained extensive experience creating short-form content and executing online social media campaigns for Auburn University’s Facilities division. Before joining Auburn University, Samantha worked as a Packaging Design Coordinator, for the pet food brand, VitaKraft Sun Seed. Her packaging designs can be found hanging on pet store shelves across the U.S.

Ask Me to Learn About

Anything Social Media
Photography Tips
Adobe Creative Suite
Shark Week
Chocolate Chip Cookie Recipes
Running and Races